IMPACT OF TA’AWUN (MUTUAL COOPERATION) PRACTICES ON RESPONSIBLE CONSUMERISM MOVEMENT

  • Suhaimi Mhd Sarif International Islamic University Malaysia
  • Yusof Ismail International Islamic University Malaysia
  • Dolhadi Zainudin International Islamic University Malaysia

Abstract

This paper explored the impact of ta’awun (mutual cooperation) practices among young executives in sustaining responsible consumerism movements in the community. The study obtained the insights of 10 young executives from various sectors, ages 25-30, through personal interviews. The findings revealed the impact of ta’awun (mutual cooperation) practices towards sustaining the challenges in the responsible consumerism movement initiatives, motivations for taking part in the movements, and collective efforts undertaken by these individuals to promote responsible consumerism. The study recommends young activists in the consumerism movement formulate more effective strategies for harnessing the power of youth engagement in sustainable development initiatives.

Author Biographies

Suhaimi Mhd Sarif, International Islamic University Malaysia

Suhaimi Mhd Sarif has been a Lecturer in the Faculty of Economics and Management Sciences at International Islamic University Malaysia since 2000. He was promoted to Associate Professor in 2012 and to Professor in 2021. He obtained his BBA from IIUM, MBA in Management from Universiti Kebangsaan Malaysia (UKM) and Ph.D. in Commerce from Murdoch University, Australia. He teaches and researches into strategy, Islamic management, knowledge management, social entrepreneurship and business ethics. He is associated with the Islamic perspectives working committees with SIRIM, the national organisation for standards and quality in the Malaysian industry. Suhaimi is currently editor-in-chief of Academy of Entrepreneurship Journal (AEJ) (a SCOPUS-indexed journal), editor-in-chief of IIUM Journal of Case Studies in Management, and Web Section Editor of IIUM Journal on Integration of Knowledge. He was associate editor of IIUM International Journal of Economics and Management Sciences (IJEMA) (a SCOPUS-indexed journal) and World Academy of Islamic Management (WAIM)’s Journal of Islamic Management Studies (JIMS). He is past President of the Academic Staff Association (ASA), IIUM.

Yusof Ismail, International Islamic University Malaysia

Yusof Ismail has been a senior academic in the Faculty of Economics and Management Sciences at International Islamic University Malaysia since 1986. He earned his accountancy diploma from MARA Institute of Technology, the predecessor of current UiTM, before working with Bank Negara Malaysia, the Malaysian Central Bank. He pursued his BS in Finance and MBA in Management and Marketing from business schools in the USA, and embarked on research into strategy in the UK. He teaches and researches into strategy, Islamic management, human resource management, and business ethics.  He has been associated with the Islamic perspectives of standards in the technical committee and working committees of SIRIM, the national organisation for standards and quality in the Malaysian industry. Yusof was a member of the editorial board of the first issue of the precursor of the current International Journal of Economics and Management Sciences (IJEMA), Currently, Yusof is a committee member of PESUAM, the retirees’ association of IIUM staff.

Dolhadi Zainudin, International Islamic University Malaysia

Dolhadi Zainudin is assistant professor and head of department at Department of Business Administration, in the Faculty of Economics and Management Sciences at International Islamic University Malaysia. He obtained his BBA from IIUM, Master of Engineering from Universiti Kebangsaan Malaysia (UKM) and Doctor of Business Administration (DBA) from Universiti Sains Malaysia (USM). Prior to joining IIUM, he has served in the managerial position at several companies. He teaches and researches into quality management, operations management, and research methodology. Currently he is serving as secretary general of the World Academy of Islamic Management (WAIM). 

Published
2023-05-13
How to Cite
MHD SARIF, Suhaimi; ISMAIL, Yusof; ZAINUDIN, Dolhadi. IMPACT OF TA’AWUN (MUTUAL COOPERATION) PRACTICES ON RESPONSIBLE CONSUMERISM MOVEMENT. Journal of Islamic Management Studies, [S.l.], v. 6, n. 2, p. 35-44, may 2023. ISSN 2600-7126. Available at: <https://publications.waim.my/index.php/jims/article/view/243>. Date accessed: 23 apr. 2024.

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